Privacy policy

Last updated: June 24, 2026

BB Dental Supply (“BB Dental Supply,” “we,” “us,” or “our”), distributes dental and surgical products to dental professionals across the United States through this online store (the “Services”). Our store is powered by Shopify, which helps us provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described here.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies or can reasonably be linked to you or another person. Depending on how you interact with the Services, we may collect or process the following categories of personal information:

  • Contact details including your name, billing address, shipping address (often a dental practice or clinic), phone number, and email address.
  • Professional and practice information including your business or practice name, role, and, where a product requires it, professional license or credential information used to verify that you are authorized to purchase regulated dental and surgical products.
  • Financial information including payment card or financial account details, transaction details, form of payment, and payment confirmations.
  • Account information including your username, password, preferences, and settings.
  • Transaction information including the items you view, add to your cart or wishlist, purchase, return, exchange, or cancel, and your order history.
  • Communications with us including the information you provide when you contact us with a product question, bulk-order inquiry, or support request.
  • Device information including your device, browser, network connection, IP address, and other unique identifiers.
  • Usage information including how and when you interact with and navigate the Services.

How We Collect Personal Information

We collect personal information from the following sources:

  • Directly from you when you create an account, place an order, request a quote, verify your professional credentials, or communicate with us;
  • Automatically through the Services from your device and through cookies and similar technologies;
  • From our service providers such as our payment processor, shipping carriers, and hosting provider; and
  • From our partners or other third parties.

How We Use Your Personal Information

  • Provide, tailor, and improve the Services. To process and fulfill your orders, verify professional eligibility where required, arrange shipping, handle returns and exchanges, manage your account, respond to inquiries, recommend relevant products, and improve our store.
  • Marketing and advertising. To send you restock alerts, new-product updates, and occasional offers by email (you can opt out at any time), and to show relevant advertising.
  • Security and fraud prevention. To authenticate your account, secure payments, and detect or prevent fraudulent, unsafe, or unlawful activity. You are responsible for keeping your account credentials safe.
  • Communicating with you. To provide customer support and maintain our business relationship with you.
  • Legal reasons. To comply with applicable law, respond to valid legal process, and enforce our terms and policies.

How We Disclose Personal Information

In certain circumstances we may disclose your personal information to third parties for legitimate purposes, including:

  • With Shopify, and with vendors and service providers who perform services on our behalf (e.g., payment processing, shipping and fulfillment, data analytics, customer support, and cloud hosting).
  • With business and marketing partners to provide marketing services and advertise to you. These partners use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to direct us not to share information about you for targeted advertising.
  • When you direct or consent to disclosure, such as to ship your order or through social media or login integrations.
  • With our affiliates or within our corporate group.
  • In connection with a business transaction (such as a merger or sale), to comply with legal obligations, to enforce our terms, or to protect our rights and the rights of others.

Relationship with Shopify

Our store is hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them. Information you submit may be transmitted to and shared with Shopify and third parties that may be located in countries other than where you reside. To learn more about how Shopify uses your personal information and any rights you may have, see the Shopify Consumer Privacy Policy and the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may link to websites operated by third parties, such as manufacturers. We are not responsible for the privacy or security of those sites, and our inclusion of a link is not an endorsement. Please review their policies before providing information.

Children’s Data

The Services are intended for dental professionals and are not directed to children. We do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you believe a child has provided us with personal information, please contact us using the details below.

Security and Retention

No security measures are perfect, and we cannot guarantee “perfect security.” Information you send to us may not be secure while in transit, so we recommend not using unsecured channels to send sensitive information. How long we retain your personal information depends on factors such as maintaining your account, providing the Services, complying with legal obligations, resolving disputes, and enforcing our agreements.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights are not absolute and may apply only in certain circumstances.

  • Right to access / know the personal information we hold about you.
  • Right to delete personal information we maintain about you.
  • Right to correct inaccurate personal information.
  • Right of portability to receive a copy of your personal information, subject to certain exceptions.
  • Right to opt out of the “sale” or “sharing” of personal information or of processing for targeted advertising, where applicable.
  • Managing communication preferences. You can unsubscribe from promotional emails at any time using the link in our emails. We may still send non-promotional messages about your account or orders.

You may exercise these rights by contacting us using the details below. We will not discriminate against you for exercising your rights, and we may need to verify your identity before processing a request.

Complaints

If you have a complaint about how we process your personal information, please contact us using the details below. Depending on where you live, you may have the right to appeal our decision or lodge a complaint with your local data protection authority.

International Transfers

We may transfer, store, and process your personal information outside the country in which you live. Where required, we rely on recognized transfer mechanisms to protect your information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal or regulatory reasons. We will post the revised version here and update the “Last updated” date.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or wish to exercise your rights, please contact BB Dental Supply at info@bbdentalsupply.com.